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DEGUSSA GOLDHANDEL MADRID

In the sign of the sun and the moon

Within the new Design of the branch office of the Degussa Goldhandel GmbH in Madrid we created a novelty in the market. Attracted by the shop windows the client enters a noble and specific Retail World, where he can find in golden framed vitrines an exclusive and well-spaced exhibition of precious metal bars, coins, rare collector´s items, special collections, limited pieces and the so-called „emotional products“. Wall panelling of delicate nut wood vaneer, frames made out of solid brass, floors made of Botticino and granite, tailor-made leather furnitures, elaborate golden covered walls and selected chandeliers will make the gold purchasing to an extraordinary experience. The Design of the Degussa Store creates a memorable and recognizable Brand Identity. The Brand Values, like quality and consistency, will be threedimensional manifested, within the noble materials, the transition-free workmanship of wall panelling and furniture installations, the iconic usage of the brand logo and the timeless classic design vocabulary. The high-end realisation of the ambience will give the purchase of precious metal items an suitable surrounding and every client the feeling of exclusivity.

Client
Degussa Goldhandel GmbH
Designer
Architekt Elmar Gauggel
Architect
LABOR WELTENBAU
Builder
Ganter Interior GmbH
Completion
Mai 2015
Tags
Fotograf Oliver Kern