Press Realease ZEISS
100th ZEISS Vision Center now open
Right in the heart of São Paulo on the neighborhood of Jardins, Gustavo Jarred and Fernando Nose are opening the now 100th ZEISS Vision Center worldwide Aalen / São Paulo, May 24, 2016 ZEISS Vision Center Jardins in São Paulo brings first class vision care to consumers in Brazil by combining leading ophthalmological service with a unique shopping experience. Right in the heart of São Paulo on the neighborhood of Jardins on May 24, 2016 Gustavo Jarred and Fernando Nose are opening the now 100th ZEISS Vision Center worldwide. "I am very excited about our new partnership with ZEISS, world-leading brand for eyeglass lenses and optics”, said Gustavo. “Together we will bring 21st century vision care to consumers who know that true luxury lies the combination of fashionable frames with individually optimized eyeglass lenses. It is about providing demanding consumers with better vision instead of just a new pair of glasses.” The new center with 140 square meters and its appealing, fully ZEISS branded store design is located in the Rua Bela Cintra in the district of Jardins.
The concept behind a ZEISS Vision Center is to create a whole new shopping experience for consumers, from frame selection and precise vision measurement to careful lens consultation, finally getting the customers a pair of spectacles that really fits their needs. With more than 100 years of pioneering eyeglass lens technology, cutting-edge refraction, lens dispensing technology and – last but not least – a comprehensive portfolio of customizable eyeglass lenses, ZEISS Vision Care brings all to the optical store which is needed to provide everyone with the best vision experience.